Conversations from the Mirror42 Team

Best wishes for 2008

by Erik Hoffmann on Dec 27th, 2007

We at Mirror42 wish you all the best for 2008. We hope you know where your towel is.

Mirror42 Secures New Funding From Private Plus Fund and Solid Ventures

by Erik Hoffmann on Dec 27th, 2007

Capital Will fuel customer growth and International Expansion.

Amsterdam, Netherlands (PRWEB) December 20, 2007 — Mirror42, a next generation IT Intelligence Software vendor, today announced new funding as it continues to rapidly add customers worldwide. Founded in 2003, the company secured a Series A round of funding from Private Plus Fund and Solid Ventures. Mirror42 will use the capital to increase sales and marketing as well as continue product development to meet increasing customer demand.

“Mirror42 is a natural fit with our core portfolio strategy. Their unique web-based IT Intelligence Platform provides the company with significant potential for rapid international expansion and customer acquisition,” said Patrick Polak, Managing Partner of Private Plus Fund. “Given where they are in their growth, the strength of their offering, and Private Plus’ experience in the Business Intelligence market. Mirror42 is a perfect fit for our fund.”

Floris van Alkemade, Director of Solid Ventures added, “Mirror42 combines a clear value proposition with a fast growing market, great existing and potential partnerships with leading IT Management software companies, significant market traction, and an experienced management team. We’re confident that the strategy and execution of Mirror42 is capable hands.”

Mirror42 has recently experienced significant increases in demand for IT Intelligence solutions due to increased focus on Sourcing Strategies, Portfolio Management, ITIL Process Optimization and IT Maturity in corporate environments. The company’s next generation IT Intelligence software platform makes it possible to quickly consolidate metrics and manage KPI trends with data taken from multiple administrative, application, and infrastructure monitoring tools (from such vendors as HP Software, CA, IBM Tivoli BMC and others) that many organizations already have in use to quickly and easily produce IT management dashboards. This makes Mirror42 the ideal application for organizations that need to manage multiple suppliers, ITIL processes, or service and project portfolios.

“We are thrilled with the investment of Private Plus Fund and Solid Ventures. With this capital we can scale our international sales, marketing, and business development efforts more rapidly than through organic growth,” said Karel van der Poel, CEO Mirror42. “I’m looking forward to working side by side with the teams from Private Plus Fund and Solid Ventures as Mirror42 continues to grow.”

About Mirror42
Mirror42 delivers next-generation IT Intelligence Platform solutions. A fully web-based solution with a unique SOA based architecture allows customers to consolidate information from multiple IT management applications and analyze KPI and metric trends. The result is a set of Management Dashboards for CIO’s, IT Managers and specialists available via a personal portal. Mirror42 is built upon a Service Oriented Architecture, allowing applications to be loosely coupled and avoid having to develop a full data warehouse. Mirror42 serves over 50 customers in 15 countries and also hosts http://www.kpilibrary.com, an active, web-based community sharing KPI definitions and information focused on IT management and IT performance. For more information, please visit http://www.mirror42.com.

About Private Plus Fund / Newion Investments Management
Fund Manager Private Plus Fund B.V./Newion Investment Management has a reputation as a hands-on venture capitalist with experience in early stage investing. The hands-on approach of Newion in combination with the shareholders in the Fund, all Entrepreneurs willing to share expertise, makes Private Plus Fund a unique venture capital fund. Private Plus invests in small and medium businesses to finance growth, acquisitions or management buy-ins/outs.

About Solid Ventures
Solid Ventures invests in young innovative fast growing Dutch companies in the Netherlands with a focus on Internet, Telco, Software and Digital Media. Solid Ventures vision is that the Netherlands holds many high potential technology companies. Solid Ventures holds more then 200 years of entrepreneurial and investment experiences in a single team.
For more information, please contact:

Mirror42 B.V.
Karel van der Poel, CEO
E-mail: (karel.vanderpoel @ mirror42.com)

Private Plus Fund B.V.
Patrick Polak, Managing Partner
Phone +31 (0) 513 640 633
E-mail: (polak @ newion-investments.com)

Solid Ventures B.V.
Floris van Alkemade, Director
Phone +31 (0) 20 799 3949
E-mail : (fvanalkemade @ solidventures.nl)

Going greener!

by Erik Hoffmann on Dec 13th, 2007

Perhaps a tacky title, but it may have caught your attention. We have moved offices last week, and we are now located in the center of Amsterdam, capital of the Netherlands. We are right next to the Amstel river, and we have a beautiful view. For our new office details please visit our website.

Now to the more important news, why are we going greener? Well, before our move we had 5 people driving each a car to work, and they have switched to bike or train. That saves 100 hours of car use each month! And of course is much less stressful.

If you would like to visit our new ‘crib’ you are more than welcome.

Private Plus Fund & Solid Ventures invest in Mirror42

by Erik Hoffmann on Dec 12th, 2007

We are very happy to announce that we have secured funding from Private Plus Fund (Newion Investments Management) and Solid Ventures. More information will follow shortly.